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3 Ways to Overcome Sales Objections That Will Improve Your Sales

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How to Overcome Sales Objections

Right up there with rejection, the ability to overcome sales objections is perhaps one of the biggest sources of fear and frustration for salespeople. And the truth is, it should be the exact opposite. You see, objections can be your biggest buying signal. When you understand the beauty, and the impetus, behind them, you can … Read more

Double Your Sales in 3 Steps

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We live in a world of ‘hacks and shortcuts’ and if there is one truth I know about them, it’s that they rarely work. While ‘hacks’ might generally be used as a cool marketing term, it’s implication is that one can get around having to do the ‘work’. WRONG. The ‘work’ always produces results. A … Read more

How to Master the Inner and Outer Game of Business Growth

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On September 30, Jamie was interviewed by Eric Dye of the Entrepreneur Podcast Network about dealing with growing pains and managing the internal and external challenges that come with growing a successful business.
With tips from our business coaching toolbox Jamie painlessly describes what specific characteristics and skillsets are needed for an entrepreneur to have successful business growth. Give it a listen:

TIP: Invest in you. Your business is a reflection of you. If you want to grow your business and stay one step a head, then you need to grow you. And to find the place to start, look to where your stress is. Stress is usually created by uncertainty, i.e. not knowing how to handle a certain problem. That might be the place you need to learn some more or become more capable in same way.
Listen to Jamie’s interview with Curtin FM for the skinny on the productiviy apps that can help you manage your time and harness business growth

How to Create a Marketing Plan That Works (Part 1)

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The marketing blueprint is really about getting inside your customer’s mind to understand how they think. When you can understand how someone thinks, you can speak to them in a way that is going to make a connection. That’s what marketing is all about.
Too often companies make the mistake of marketing in a way that resonates with their own thinking—not the customer’s.
When we do that, we are essentially pushing information out and forcing it upon people. It’s more of a ‘list to me, listen to me’ approach.
To give you another way of thinking about it: It’s like having a conversation with someone who is engaged with what you are saying, versus one who is too busy thinking about what they’ll say next and miss everything you’re saying.
In these two scenarios, there is a difference in the point of focus. The goal of the Marketing Blueprint is to be a listener before you become a speaker.
Does this take some effort? You bet. Is it worth it? You bet.
Not only does answering the Marketing Blueprint questions help you to connect with your customer, but it also helps you get really clear on who your customer actually is (believe me, it’s not as many people as you think). It helps you to be clear on why they will buy from you and on the true value you bring.
Answering these questions not only makes marketing easier, but they will guide your overall business strategy as well. It’s powerful stuff.
Do yourself and your business a favour, watch the video then set aside half a day with your key people to discuss the questions posed. The half-day you invest will save you a lot more than that down the track.

Download the Marketing Blueprint

Building a Profit-First Budget

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Budgeting is not something most business owners would list as one of their most exciting tasks – and that’s ok, but it is necessary, and there is a way to build a budget that makes profit non-negotiable. Here’s how you can create a budget which helps you think differently about how you manage the expense side of your business, and will radically change your profit results.

The Hidden Profit Centre in Your Business

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Think HR has no bearing on profitability? Think again… Having long been denounced as nothing more than a cost centre and a necessary part of doing business, the people management aspects of an organization (specifically HR) have been overlooked as an integral component of the profit structure of an organization. The link, however, is a … Read more