When it comes to creating a marketing plan that works, one of the major causes of floundering teams is a lack of cohesiveness in their planning for execution.
I’m not talking about planning in the form of strategy or marketing channel/vehicle selection, I’m talking about a good old one-page plan that says who’s going to do what by when.
We call this your Marketing Activity Calendar (fill out the form below to download)
It’s a simple document that pulls it all together and enables you and your team (including outsource partners) to stay focused and accountable to consistent marketing.
In this video I run you through what a Marketing Activity Calendar is, and of course you can download a free template below.
If you’ve got questions or comments, please leave them below and we’ll do our best to help you out.
Enjoy and good luck!
Michelle had been working in the family business for over 15yrs. She was well known and well liked in the industry. In fact you could say she was a ‘go to’ person. Her father was no longer involved in the operations and Michelle had been running things for the past 5yrs or so. While the