Striking a Chord with Success: The Steve Vai Theory Merging Skill & Creativity in Perfect Harmony
Master the Basics, and Innovate Like a Rockstar!
business growth
Cracking the Code: How the Pareto Principle Can Sniff Out Your Ideal Customer
We all know that understanding your target audience is super important, but identifying your ‘ideal’ customer can also bring fantastic rewards. Let me introduce you to The Pareto Principle, a.k.a. the 80-20 rule. This potent tool helps to pinpoint your top customers and directly focus your marketing efforts towards them. Why would you need to do … Read more
Creating a Thriving Work Environment: Lessons from Nature
As a small business owner, you know that your employees are the lifeblood of your company, so it makes sense that without a dedicated and motivated team, your business can’t thrive. Ultimately you need to attract and retain the best team possible. But how do you do that? (I imagine you’re currently screaming this at … Read more
4 Surefire Steps to Sales Success
Sales success is pretty important when running a business. In the video below, I share the four key things that are critical for making sales. (Stay tuned for #4 where we dive into the ‘secret sauce’.) The steps are not complicated, in fact they are quite simple. That doesn’t mean that they’re easy, but by … Read more
Why You Need a Theme for 2020
Do you have a theme for 2020? Each year I like to have a single word that helps me stay focused on what I want the year to mean to me. This year, my theme is “doubling”, or more specifically, doubling everything that is good for me. So contrary to what my inner self might … Read more
The One Phrase To Avoid If You Want Financial Success
There are many ways to sabotage our level of financial success in business. There’s one that’s come up three times in conversations I’ve been having with business owners and its around the way we think about financial success in our business. “I don’t need to make a million dollars.” If you’ve ever found yourself saying … Read more
3 Ways to Overcome Sales Objections That Will Improve Your Sales
Right up there with rejection, the ability to overcome sales objections is perhaps one of the biggest sources of fear and frustration for salespeople. And the truth is, it should be the exact opposite. You see, objections can be your biggest buying signal. When you understand the beauty, and the impetus, behind them, you can … Read more
To Achieve Your Goals, Let Go of Them
Sometimes, the harder we try to make something happen, the less chance we have of making it happen. The old way of goal attainment Popular advice says that, to achieve your goals, you should write them down, get crystal clear on what you need to do to achieve them, make sure there is a realistic … Read more
If You’ve Ever Had Goals You Didn’t Complete, This Post is for You
Have you ever had a great idea you just know could truly change your business? Have you set goals for it, but to this day, that idea hasn’t been realized? When we make goals, we tend to approach them with a ton of enthusiasm in the beginning, only to discover the longer it takes to … Read more
7 Things to Look for in a Business Coach [UPDATED]
The right business coach can help you jump off the hamster wheel and make sure all that energy you’re expending is actually leading you somewhere. The wrong one is simply a waste of time and resources. Here’s how to find the business coach that’s right for you. If you’re thinking of engaging a business coach … Read more